Saturday, 13 August 2016

I Spy………………….



(Dream Time Events, 2013)

A popular social hub is Facebook, a cyber heterotopia society of other spaces (McPherson, Smith-Lovin, & Cook, 2001) who puts forth Foucault’s principals of homophily, or common social attributes, and interactions with like-minded individuals. Allen (2011) states that this space is not governed by geography but by ‘relational effects of social interaction’.  These social interactions have super connectors which due to the vast number of associations are powerful in the own right (Benjamin, 2009; Kuttainen, 2016), these super connectors are not governed by geography, they could be anywhere lurking in your network.  They may use group conformity to bend your will to the collective way before acceptance into the group.  This “virtual people watching” space (Joinson , 2008) is safeguarded by unseen arbitrators.
Moreover Allen (2011) cites Foucault who explains that social surveillance power derives from being watched, therefore the power is derived by other user’s presence in your space.  When someone is watching you we become self-censored in our own space and place of that space.  Giving users an impression of you acceptable to the group. Allen, (2011) termed this associative power, users formulate a view of what is acceptable to that particular social media site.


Furthermore (Turkle, 1995) proposed that the self-disclosure nature of Facebook by posting pictures etc. seems autobiographic. This is the reason avatars are used for anonymity and to escape the collective views of the group.  Therefore giving the user more freedom of speech and expression of their individuality in that space.
So is Facebook impinging and superimposing on your lives? Suppressing our true selves and any traces of individualism? I really do not think so, Foucault's “Capillaries of power” in social surveillance is not hierarchal power, but power that is ever present flowing between individuals and always in flux (Foucault, 1977; Foucault, 1982).  So whose network will you offend?  Who is going to unfriend you for your individualistic views? (Noel, & Nyan, 2011)  Who really cares?



Shania Ashley                                                                 


Student Number:  13008250
Lecturer: Victoria Kuttainen
Tutor:  Felise Goldfinch       
Blog – 1
Word count: 328        
                                                                                          

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